Olha Afanasyeva is Head of International Growth at Itera, focusing on cross-border growth, and digital transformation with a particular emphasis on financial services. With a background spanning technology, finance, and ecosystem building - including previous leadership of the Ukrainian Venture Capital and Private Equity Association (UVCA) - she brings a unique perspective from both the Ukrainian and Nordic innovation environments. Her work today sits at the intersection of resilience, fintech, AI, and international collaboration.











